Use cases

One platform.
Several use cases, tailored to your field.

Every field has its own stakes, its own indicators, its own decisions. Map Analytix combines geospatial intelligence, qualified data and human expertise to answer them precisely, whatever your scale and priorities.

01

Franchises & networks

The need

Produce your local market studies (the French Loi Doubin ELM) in-house and speed up your opening decisions.

The answer

Pre-calculated analyses for every French city, isochrone catchment areas, sourced indicators (INSEE, SIRENE), report ready to drop into your DIP. Branded to your identity.

For : Franchisors, network heads, network developers, financing banks

02

Strategy & site selection

The need

Choose where to open, close or invest. Arbitrate between zones without piling up external studies.

The answer

Potential scores, catchment-area analysis, territorial benchmarks. A deliverable that stands in front of an investment committee.

For : Retail, finance, real estate, networks

03

Territorial steering & public policy

The need

Steer a territory with a clear reading of its dynamics: population, employment, attractiveness, vulnerability.

The answer

Territorial diagnosis, attractiveness indicators, monitoring over time. Reports ready for council or commission.

For : Local governments, EPCI, planning agencies

04

Geomarketing & targeting

The need

Know where your customers are, where their peers are, where to push campaigns and sales effort.

The answer

Cross-reference your internal data with our qualified indicators. Geographic segmentation, targeting maps, zones to activate.

For : Marketing, sales, commercial leadership

05

Urban planning & development

The need

Finely understand a neighbourhood, a development zone, a priority sector before deciding on a plan or investment.

The answer

IRIS- and address-level analyses, socio-economic indicators, local dynamics reading. Ready-to-share studies.

For : Urbanists, developers, housing providers, operators

06

Urban policy

The need

Objectify gaps, monitor priority neighbourhoods and build solid case files to support public action.

The answer

Fine-grained social and economic indicators, zone comparatives, long-term monitoring. A tool to objectify and steer.

For : Local governments, urban policy services, social operators

07

Networks & infrastructure

The need

Prioritise deployment zones for your equipment, service points or critical infrastructure.

The answer

Multi-criteria analysis, priority maps, zone simulations. From data to deployment decisions.

For : Energy, mobility, logistics, public operators

Free resource

Download our local market study template

A French Loi Doubin compliant local market study (article L.330-3), structured, sourced, ready to fill for your next pre-contractual disclosure document. Sent by email within 24 hours.

Your case is not listed?

Let's talk. Every territory has its own reading.