Use cases
One platform.
Several use cases, tailored to your field.
Every field has its own stakes, its own indicators, its own decisions. Map Analytix combines geospatial intelligence, qualified data and human expertise to answer them precisely, whatever your scale and priorities.
01
Franchises & networks
The need
Produce your local market studies (the French Loi Doubin ELM) in-house and speed up your opening decisions.
The answer
Pre-calculated analyses for every French city, isochrone catchment areas, sourced indicators (INSEE, SIRENE), report ready to drop into your DIP. Branded to your identity.
For : Franchisors, network heads, network developers, financing banks
02
Strategy & site selection
The need
Choose where to open, close or invest. Arbitrate between zones without piling up external studies.
The answer
Potential scores, catchment-area analysis, territorial benchmarks. A deliverable that stands in front of an investment committee.
For : Retail, finance, real estate, networks
03
Territorial steering & public policy
The need
Steer a territory with a clear reading of its dynamics: population, employment, attractiveness, vulnerability.
The answer
Territorial diagnosis, attractiveness indicators, monitoring over time. Reports ready for council or commission.
For : Local governments, EPCI, planning agencies
04
Geomarketing & targeting
The need
Know where your customers are, where their peers are, where to push campaigns and sales effort.
The answer
Cross-reference your internal data with our qualified indicators. Geographic segmentation, targeting maps, zones to activate.
For : Marketing, sales, commercial leadership
05
Urban planning & development
The need
Finely understand a neighbourhood, a development zone, a priority sector before deciding on a plan or investment.
The answer
IRIS- and address-level analyses, socio-economic indicators, local dynamics reading. Ready-to-share studies.
For : Urbanists, developers, housing providers, operators
06
Urban policy
The need
Objectify gaps, monitor priority neighbourhoods and build solid case files to support public action.
The answer
Fine-grained social and economic indicators, zone comparatives, long-term monitoring. A tool to objectify and steer.
For : Local governments, urban policy services, social operators
07
Networks & infrastructure
The need
Prioritise deployment zones for your equipment, service points or critical infrastructure.
The answer
Multi-criteria analysis, priority maps, zone simulations. From data to deployment decisions.
For : Energy, mobility, logistics, public operators
Free resource
Download our local market study template
A French Loi Doubin compliant local market study (article L.330-3), structured, sourced, ready to fill for your next pre-contractual disclosure document. Sent by email within 24 hours.
Your case is not listed?
Let's talk. Every territory has its own reading.